Jenny Mollen's novel "City of Likes," (NacelleBooks, 266 pp., out now) chronicles the life of copywriter Meg Chernoff, whose world is flipped upside down and slapped with a blue check after she meets Daphne Cole
For Mollen, an actress and writer who has appeared in "Crazy, Stupid, Love," "Girls" and "Buffy" spinoff "Angel," "Likes" was born of her own experiences as a New York City influencer. Now, she's spilling on the good, the bad and the ugly
But the novel isn't calling out anyone specific, she stresses. If anything, it was a "confession of missteps" and a reminder to herself of what not to become.
I had to just keep feeding this insatiable, bottomless pit and it was never enough," she says.
The thing that surprised me at first is you think, 'Whoa, everything is free?' That part is alarming at first," she says.
For Mollen and plenty of others, it was an opportunity for stability in an often-unstable field.
Ever listened to a podcast in which the host raves about a product during an ad break? They might genuinely like the product.
City of Likes" is a work of fiction, but it's influenced (pun intended) by the industry the author is surrounded
Dying to know what goes on behind the curtain with your favorite influencer? Here's what Mollen taught us.